Infusionsoft Hacks*

It constantly amazes me how many little things people can do to maximize their income with Infusionsoft.  Most people only use the basic features of Infusionsoft and still bring in the dough.  Here are a few of the little things I seen that are easy to implement and will help you make Infusionsoft that much more powerful.

1. Change your default Opt-Out link to An Update / Opt Out Link, and rename it to “Update your subscription preferences”.  (To do this, go to “Misc Settings -> Marketing -> Links -> Opt In / Out” and click edit on the link you want to change.)  This will allow your prospects and customers to opt out of a single follow-up sequence instead of becoming non-marketable across the system when they un-subscribe.
2. Use the upsell features in the shopping cart.
3. Change your thankyou pages to ALWAYS include a javascript, or meta tag redirect back to your site.  i.e.  <meta http-equiv="refresh" content="2;url=http://infusionsofthacks.com/">   The (2) is the time in seconds before redirecting.  Or: <script> setTimeout(function(){window.location = "http://infusionsofthacks.com"; }, 2*1000);</script>  (2 is the number of seconds to wait before redirecting.)
4. Setup a default autocharge trigger for all your products that sends out a credit card update link.  This will let your customers update their credit card information without having to call you.  You can set it up to send the email either after a card has expired or after a card has been declined X number of times.
5. Put product buy now links in you emails…  In the shopping cart setup area, you can create buy now links for your products.  Don’t let an email go out without a buy now product link.